It's Back! Film Ferrania to Return this Month

Photo by Guido Tosi on P30 Alpha.

The iconic 1960s  FERRANIA P30 ALPHA panchromatic black & white motion picture film for still photography is scheduled to be reintroduced in February 2017. Known for its cinema pedigree, ultrafine grain, and very high silver content, FERRANIA P30 ALPHA is another reminder that analog photography is gaining momentum.

Why Alpha?

Ferrania explains why the initial release will have the Alpha moniker.

Primarily you will see scratches in the film, and you will see varying degrees of overall contrast, depending on how these early rolls were processed.

Just like software goes through Alpha and Beta stages, we expect our P30 film to go through these same stages. However, we want to make it perfectly clear that the worst of these issues are being resolved before sales begin.

In the coming days, we will share numerous updates from the factory, explaining the problems you see in the sample images below, as well as the solutions that are being created every day to ensure that the film you will purchase is amazing.

That said, this film is an ALPHA edition for a clear reason. When the shop launches, every customer will be invited to share their experiences with us - and this data will be fed directly to the factory team.

When released, the data you provide will directly affect the progress of this film from ALPHA, to BETA, to the final product.

Photo by Gianni Giovannini on P30 Alpha.

The initial images published in a gallery on their site are very exciting. This is a film that analog shooters can use to create a distinctive look to their work. You can follow the progress of this project on the Ferrania web site. I can't wait to shoot my first roll of it.


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